Why Merino?


There are many natural characteristics about merino wool that give you a great distinct advantage over synthetic fibers.

Let's have a look at each of the key attributes of merino.


Merino has a natural resistance against odor and microbes. This means that you can wear it longer without having to worry about unpleasant smells. Poly-based fabrics require yucky antimicrobial coatings whereas merino does this naturally. Since microbes can not live well in merino, studies show a reduction in problems like skin irritation. For most people merino is hypoallergenic, even in cases where users are normally allergic to wool. You will feel fresh and relaxed in merino.

Merino365 clothing has naturally flexible ability to stretch and adjust to your body movements. You can breathe easily in merino clothing, even if it is tight on your body it is not restrictive. Merino will keep you feeling comfortable for longer when doing things like hiking, running, or any other activity.

Merino does not catch fire quickly. If merino clothing does catch fire, it can put out the flame on its own (self-extinguish). It has the natural ability to insulate against high degrees of temperature. In fact, Firemen, police, soldiers, and rescue teams are known to wear Merino wool clothing because of its natural fire protection.

When a merino sheep is shorn they are back to happily feeding on grass within no time at all. Merino is completely renewable. Because merino is a natural fine wool, it is totally biodegradable and will break down completely in a fraction of the time other textiles take. The landfills are full of old clothes and rubbish that will not breakdown. At Merino365 we do not want to contribute to any more trash than is necessary.

Merino wool undergoes a finishing treatment of an all naturally-controlled felting process. This treatment makes merino wool strong, increases its thickness, and reduces passage of air through merino clothing. Because of the reduction in airflow you will feel warmer longer.

Merino365 190gsm layers has the UPF rating of 25. The UPF rating of midweight and expedition layers of merino is 50+. So, if you are wearing our merino wool clothing, you don't have to worry about getting a sunburn on a sunny day while trekking.

Merino wool clothing has the natural ability to insulate you when wet much better than any synthetic materials or cotton. It can absorb 40% of its weight in moisture without feeling wet. This will help you feel warm and dry in our merino clothes even if you are technically “wet”.

Merino absorbs the sweat or moisture on your body and this helps to regulate the volume of moisture on your skin. Then it releases the absorbed moisture into the air. It helps greatly in preventing hypothermia.

Since merino absorbs moisture and releases it into the atmosphere, you will face less problems with being sweaty. We all know that the longer sweat hangs around, the more likely your friends and partners will not want to be around you. Merino naturally rejects bacteria.



Merino fabric has versatile features that makes you feel comfortable any time of the year. It is lightweight, soft, long-lasting. This fabric is breathable, warm, flexible and the characteristics can go on and on. Merino wool's superior moisture management is an important feature. Let's see how this property of merino keeps you comfortable.


Merino wool absorbs and releases moisture at the same time. This fabric has hydrophilic tendency. The amino acids, which are the building blocks of merino fiber, absorb water molecules into its structure. This prevents you from feeling wet if you are wearing merino clothing. This is the moisture absorption part.

After merino absorbs moisture, it moves it out of its micro-pores. The release of moisture is a process called desorption. At the time of loss of moisture it has absorbed, merino wool takes up heat.

These moisture absorption and desorption processes offers great functional features to merino wool clothing. Just say, suppose you are in an increased body activity like hiking or running, you sweat a lot. In such a case, merino wool acts as a buffer. It quickly absorbs the extra moisture and loses it gradually. You can breathe easily in merino garments. You don't feel damp and sticky at all. Instead, it will keep you feeling fresh and rejuvenated.

Even in cold weather merino fibers go through a natural heating process. It retains a small amount of moisture in its structure. This keeps you warm. In hot climatic conditions it takes the moisture away from the body, meaning merino clothes gives a cooling effect to your skin in hot weather. These moisture management properties make merino garments wearable for any time of the year and occasion. You can dress up in merino for the office or activities like running, walking, hiking or biking.

Merino's natural moisture management quality is amazing. It is completely natural and sustainable. Merino is not at all like the synthetic garments like Poly-fibers that absorb less water and keep sweat against your skin which reduces the comfort factor. Synthetic garments gives you a yucky, irritable experience. Fine merino that is 21 micron and below, in comparison with synthetic fabrics, feels amazing all the time.

Merino wool cools you down in hot conditions. When cold, it keeps in the warmth. It does not scratch against your skin. Merino truly is an all in one fabric. You are buying something that will keep you comfortable any time. Be it day or night. Be it summer, winter, autumn, or spring.